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I went to Search Love in London a few months back and the focus then was certainly on "Real Company Stuff" (change 'stuff' according to your own locution!) . I think that's definitely how the changes over the past year are summed up collectively and how we as an industry should be moving forwards with respect to our methodologies.
Yes, I agree with the that approach 100%. Wil Reynolds, Rand Fishkin, Joost de Valk and Distilled are great at communicating it at those events. Hope to get the chance to join another Search Love event. More real stuff. But let's not skip the fundamentals :)
Have to admit, the title put me off, but the content was excellent. Great insight from people who actually are experts. Rare nowadays :-)
I see what you mean about the title. Next year I'll come up with a better one ;) I think "seo tips" stuck from last year when I tried to rank for some "seo tips" + 2013 keyword combinations (it worked btw).
SEO techniques in article titles. Who would have thought? :-)
Experts on SEO tips. What's that? Although, the article was very informative.
Thanks for the insight!
Great interview, Geir! :-)