commit: 6b2ca8a - #414 (2014-03-05 12:54:44 -0500)
Wow, definitely hits home when this kind of story hits the mainstream news. I'm not shook.
This isn't 'mainstream news', it's an advertorial.
"Rebecca Scully is managing director at PR agency Smarts."
No vested interests there, then.
Yup, this is the same section that "SEO is dead" piece appeared in last month. Although to be fair to Rebecca, the headline and subheadline don't exactly tally with what she's talking about.Please, the Guardian, stop trolling SEOs.
The Guardian are very anti-SEO; searching 'SEO' brings up a Guardian article saying 'SEO is dead' as the sixth result. Personally I think that's just them trapping links from the guys with high pagerank, but still their stance is pretty shitty toward SEO. That, and as Mr. Curtis points out, it's an advertorial.Maybe we should stop posting Guardian links instead of giving them the link juice they want?
SEO Agency is Dead.
Link Building is Dead.
PR Online is DEADIf all these things are dead why do I have people begging me to pay money on a monthly basis to offer them all 3 of the above services LOL
It is all about quality in the end of the day...
Of course The Guardian hates SEO.
Half of the reason why they moved domain from guardian.co.uk to theguardian.com was because their old domain had a penalty put on it. Ironically, for shit advertorials just like this.
Keep it classy, Guardian.
My understanding of the Guardian penalty was that it was granular and applied to what were essentially guest posts that had articifical links built to them in order to boost the value of the links included in them.
Hey guys, the only reason why those articles are up there is b/c people with self-interest have found their way into the trust of Guardian editors. Anyone with a bit of time to research, outreach, and reputation to back up an article can get their content posted on the Guardian Media Network. Actually, this is on my to-do list for link-building/PR - and hence it's also no surprise to me that a PR agency is patronizing SEO.
Before you hate, read the article guys. "So rather than all this talk of killing the PR or SEO agency why don't we all learn a little from one another instead."
"Recent debate surrounding whether Google has killed off the PR agency sparked some very lively debate within the worlds of PR and SEO. As these two disciplines are now more entwined than anyone would care to admit the question really should be 'Has Google killed all PR and SEOagencies?'"
The headline is sensationalist, but the content itself is exactly what we all write: PR, SEO and content are all part of the same puzzle.
I think the original content/ Title was changed by the Guardian. I saw Charles question the writer on Google+ and they states that some areas had been changed.
Just entered into the forum. And came across the this Guardian post. DEAD DEAD DEAD...