commit: 6b2ca8a - #414 (2014-03-05 12:54:44 -0500)
Being helpful can go a really long way. I know someone in the UK that does web design and his site got hit hard by an update. He was clueless and asked me for advice. My advice only took 15 minutes of my time and I knew he was willing to do the work himself. For my 15 minutes I got a strong link out of it as he linked back to my site.
This was easier than writing a blog post and doing outreach.