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I wanted to hate this article because of the title, but actually found it really thorough. The PDF wrap up list was a nice touch. Good job.
Ryan, thanks for the comment. I really wanted to put something different, but as mentioned, this is aimed at novice/intermediate and a lot of these questions come in my inbox from clients, friends... So, I decided to wrap it up in an actionable advice without too much of industry "fluff" and technical geek-speak. I am glad you like it :)