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So could be that Google doesn't actually have to use huge storage solutions?
Intriguing article, really enjoyed this one. Love the 'Economist' example.
Very thought-provoking article citing some great pricing studies. I was surpised at the social stats until I read! The beer on the beach (on multiple levels ;-) and real estate examples where my favorites.
For those that haven't read Peep Laja's ConversionXL before, I wholeheartedly recommend you spend more time reading through his site. It is a treasure trove of amazing articles that deserves a lot more exposure in my opinion.
Pleasantly surprised to see year old content trending here - it was so worth a read. @Will Lang - I loved the Economist example too, althought weirdly enough the pricing options are different again (at least in UK). Both the "print + online" and "online only" are priced the same now.