1. 2 DISCUSSING
  • AJ Kohn   Jan 16 2013   Flag

    Solid thinking here. I've long been a fan of using landing pages as an SEO metric. Here's my old SEO metrics dashboard (http://www.blindfiveyearold.com/seo-metrics-dashboard). 

    Obviously the (not provided) bucket puts the kibosh on the unique keywords data point. You can tease a little more out if you implement Google Analytics rank tracking but it's still not complete. 

    What we really need is for Google Analytics to provide the number of unique terms in that (not provided) bucket. A drilldown report with anonymized keywords would be nice too but really just a unique number would suffice.  


  • John Doherty   Jan 16 2013   Flag

    Thanks for your input, AJ. I'm personally of the school of thought of ignoring (not provided) because a) it's inefficient to try to tease it out, b) it's not going to be accurate, and c) I'm trying to move clients away from specific keywords and to thinking about page-level and customers, not keywords (though keywords are how we drive traffic).


    Also, I really appreciate you linking to your old post. I missed that one.

  • AJ Kohn   Jan 16 2013   Flag

    Totally agree with your (not provided) thoughts though I would still like Google Analytics to provide the keyword drilldown or count so my old calculated fields could make sense again ;)

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