commit: 6b2ca8a - #414 (2014-03-05 12:54:44 -0500)
Scott Stratten started blogging again after a long break :)
The best way to get your email opened is to write content worthy of being opened.
If you don't know who Scott is - watch this (or similar video on YouTube): https://www.youtube.com/watch?v=zD8GQ67ZqVg
Scott radically changed/shaped my mindset and my consulting business.
Thanks for sharing his blog! I just read through a few posts and I'm a fan now. Good stuff.
I wish more "inbound" people knew about him.
Jen, I think you might also enjoy this post: http://www.briansolis.com/2012/04/10-trends-to-beat-digital-darwinism/