commit: 6b2ca8a - #414 (2014-03-05 12:54:44 -0500)
I've been meaning to read this one for, like, forever. And I finally did.
Good tips from Steph. I think most of this post applies to "non-boring industries", too. I guess the "boring" industries just need a little kick in the rear from time to time. Definitely a bigger challenge to get momentum around "boring industries" content, but not impossible.
I guess one could say that "there are no boring industries, only boring content."
no such thing as a boring industry...only a challenge.