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on Jan 07 2013 6 comments5 DISCUSSING
It's pretty neat where you can add an email opt-in area when you're looking for them.
I sent out a survey three weeks ago and asked if they would like to be notified at the end about the results. I like that method, too, because you're more likely to get an email address rather than opting into a mailer. Sure, that means I can only email them once or twice in relation to the survey - but it's great exposure for the blog that will be posting the survey results. Over 36% of the respondents provided their email address. Now I can expose a new audience to the blog AND ask them to subscribe.
Actually seeing a lot of people using Google Doc Forms lately. Thanks for the tip!
Agreed! And yet I have barely even played around in Google Docs period....High time I started poking around I think.
Yeah, and with forms, you can even style it to look seamless w/ your site.
There's something psychologically stimulating about answering questions in a quiz, etc. Some projects I've developed using a similar format resulted in tens of thousands of responses as well as keyword rankings w/o any linkbuilding to the quizzes.
You want engagement? Ask people to answer a few questions about a topic of interest to them and they get revved up.
One other thing that's cool I didn't mention in the post is the "skip-logic" feature Google has available in their forms. Basically what it means is you can route respondents down different paths through the survey based on their responses, like a Choose Your Own Adventure book.