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Not only am I not surprised more frequent tweeting lessons their "lifespan" (lifespam? i digress... ) - I have always had the sense tweets are like currency: the more you tweet the more you dilute the value of those tweets. Tweeting less give more value to something when it is really important.
It makes some intuitive sense, but it also goes against the advice that some other reports have produced suggesting that more engagement/tweeting = more followers (which one might presume would lead to more RTs).
I'm excited/hopeful that this data can help make for a more data-based influence score on Twitter.
Interesting, and I recall your post recently about questioning if more RT's leads to more followers. This could be true for some, but personally I've had a very different experience from this, in that things outside of Twitter are most to credit for new followers (events, blogging etc). Also, doing things to get in front of a totally new audience (personally again, mozcation and the edsocialmedia webinar for example).
I too am excited for some more data! Would love to put together a low-fi versions of my own observations sometime.
This was an excellent, data driven piece that I expect to see on a Moz post. I look forward to the rest of the series